A new study titled “Acupuncture, ACC and the Medicines Act” by Society for Science Based Healthcare member Daniel Ryan, published in the New Zealand Medical Journal, exposes the surprising extent of misleading medical claims made on over a hundred New
Red Flag for Acupuncture

The Society for Science Based Healthcare has had a complaint upheld by the Advertising Standards Authority against a misleading advertisement for acupuncture. ACC spent more on acupuncture last year than the government expects to spend on the flag referendum, but
Natural Health Store Misleads Consumers Over Homeopathy
The Advertising Standards Authority has ruled that ads for homeopathy from New Zealand natural health store “HealthPost” were misleading. The Society for Science Based Healthcare complained about three advertisements from HealthPost. The ASA has released its decision to uphold two
Watchdog Warning on Amber Teething Necklaces

The Commerce Commission has issued a warning to New Zealand business Baa Baa Beads over health claims they made about “amber teething necklaces”. The Society for Science Based Healthcare welcomes this decision. The Society for Science Based Healthcare laid a
Homeopathy Warning from Pharmacies Regulator
Following a complaint, the Pharmacy Council has reminded New Zealand pharmacists they must be able to counsel patients about the current evidence for alternative medicines such homeopathy. The Society for Science Based Healthcare believes it is unethical for pharmacists to
Homeopathy Centre Exploited Superstition, Misled Consumers
The Advertising Standards Authority has upheld a complaint from the Society for Science Based Healthcare against the Homeopathy Centre in Christchurch. They ruled that the Homeopathy Centre’s advertisements misled consumers, unduly glamorised the benefits of homeopathy, portrayed unrealistic outcomes, unjustifiably
Biomag Withdraws Magnetic Pain Relief Claims
Woolrest Biomag has once again withdrawn claims that their products can relieve pain, following complaints to the Advertising Standards Authority (ASA). Woolrest Biomag has been claiming in advertisements since at least 1999 that their magnetic mattress underlays can relieve pain.
NHMRC Finds No Credible Evidence for Homeopathy, Pharmacists Must React
Following an extremely extensive and rigorous study, Australia’s National Health and Medical Research Council (NHMRC) has published their final statement on the evidence regarding the use of homeopathic products in the treatment of health conditions. Their primary conclusion is: there
Pharmacy to Remove Homeopathic Product Following Complaint
The Advertising Standards Authority (ASA) has upheld a complaint regarding advertising of the homeopathic product “No-Jet-Lag“” in an Auckland pharmacy. The complaint, which was lodged with the ASA by the Society for Science Based Healthcare in July, alleged that the
Drinkable Sunscreen Hard to Swallow
A complaint to the Advertising Standards Authority against Osmosis Skincare has been upheld, regarding advertisements on their website for their “UV Protection” product, made of “Harmonized Water”. Two versions of these products were advertised, a “Tan” version and a “No